Adaptive Lab, a design and innovation consultancy, aids businesses in keeping pace with rapidly changing customer expectations and technology advancements. They are a multidisciplinary team of strategists, designers, and engineers who work together to create digital products and services.

Adaptive Lab’s approach is to start small, learn quickly, and scale fast. They test ideas and prototypes with real customers, using their feedback to refine and improve. This ensures that businesses only invest in ideas that have been validated and have a high likelihood of success.

The company works with ambitious leaders who are not afraid to challenge the status quo. They’ve partnered with businesses across a range of sectors, including finance, telecommunications, and media. Their clients include large corporations like Santander, Three, and Standard Life.

Adaptive Lab is also part of the Capgemini Invent family, a global leader in consulting, technology services, and digital transformation. This partnership enables them to tap into a wealth of global resources and expertise.

They offer a range of services including product and service design, digital strategy, and innovation capability building. They also host events and workshops to share their knowledge and expertise with the wider business community.

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