Digital enterprises require a new operating model, centred around three key elements: a digital platform, a digital culture, and digital governance. A digital platform is an integrated set of services and technologies that enable rapid, low-cost development and scalability. It’s a critical tool for fostering innovation and responding to market changes swiftly.

Digital culture, on the other hand, is about fostering an environment where collaboration, transparency, and agility thrive. It encourages employees to adopt a customer-centric approach, embracing continuous learning and adaptability. This culture shift requires a leadership style that empowers employees, promoting a sense of ownership and accountability.

Digital governance, the third element, involves implementing a new decision-making process. It replaces traditional hierarchical structures with a more democratic approach, giving employees at all levels the autonomy to make decisions. This fosters a more responsive and agile organisation, able to adapt to changing market conditions.

To successfully transition to a digital enterprise, organisations need to balance these three elements. They must also be prepared to rethink their existing structures and processes, embracing a more fluid and flexible approach. This involves breaking down silos, promoting cross-functional collaboration, and developing a shared vision for the digital future.

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