While we are inundated with announcements about AI enabling instant revolution and massive productivity gains, few reports take a sober view, and this is precisely the case with the 2025 edition of ServiceNow’s Enterprise AI Maturity Index.
While most studies seek to highlight the speed of adoption, the number of use cases, or productivity gains based solely on self-reported data, this report focuses on an interesting indicator: maturity. And this maturity, according to data collected from nearly 4,500 businesses worldwide, is not only low, but in sharp decline compared to last year. This finding could be cause for concern, but in my opinion it is actually a healthy return to reality.