Successful remote teams tend to adopt a ‘bursty’ communication pattern, where members exchange ideas rapidly and then go quiet to focus on their tasks. This pattern, characterised by short, intense periods of interaction followed by longer periods of silence, fosters creativity and productivity. It contrasts with the ‘always-on’ approach, where team members are expected to respond immediately to messages at all times.
A study of hundreds of digital teams found that those using the bursty style were more cohesive and productive. They completed their tasks 20% quicker than those using an always-on approach and reported higher levels of satisfaction. The researchers suggest that the bursty style allows for the simultaneous exchange of ideas, promoting creativity, while the subsequent silence provides time for independent work.
In contrast, the always-on approach can lead to communication overload, reducing focus and productivity. The researchers recommend managers encourage the bursty style by setting clear expectations about response times and respecting periods of silence. They also suggest the use of digital tools that support bursty communication, such as shared documents and message boards.
Despite the benefits of bursty communication, it’s important to note that it may not suit all teams or tasks. Some tasks may require continuous interaction, and some team members may prefer the predictability of the always-on approach.
Go to source article: https://hbr.org/2020/10/successful-remote-teams-communicate-in-bursts