Stockton Graham & Co., a small coffee-roasting firm based in Raleigh, North Carolina, invests heavily in employee benefits. The company offers staff perks such as free gym memberships, flexible working hours, and weekly yoga sessions. This approach has resulted in a highly motivated workforce, with the company experiencing lower staff turnover rates and higher productivity levels.
The company’s president, Jeff Vojta, believes that the investment in employee well-being has a direct impact on the firm’s profit margins. He argues that happier, healthier employees are more productive and less likely to leave the company.
The company’s strategy aligns with a growing trend among businesses to invest in employee wellness programmes. Research has shown that such programmes can reduce healthcare costs, increase productivity, and improve staff morale.
Despite the initial outlay, Stockton Graham & Co. has found that the benefits outweigh the costs. The company’s turnover rate is less than 10% per year, compared to the industry average of 47%. This has resulted in significant savings in recruitment and training costs.
In addition to the financial benefits, the company’s focus on employee well-being has also fostered a positive work culture. Employees feel valued and are more engaged in their work, which in turn has a positive impact on the company’s overall performance. The company’s approach demonstrates that investing in employee well-being can be a win-win situation for both the business and its staff.
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