Internal social media platforms are emerging as a powerful tool in the business world, driving employee engagement and saving both time and costs. They facilitate real-time communication and collaboration, breaking down geographic and hierarchical barriers. By fostering a sense of community and belonging, these platforms can boost morale and productivity.
Empirical evidence supports the effectiveness of these platforms. A McKinsey study revealed that they can improve productivity by 20-25%, by reducing the time employees spend searching for information or waiting for responses. Additionally, a Speakap study found that companies can save up to £500,000 annually from improved efficiency and reduced turnover.
Despite these benefits, businesses often struggle to implement internal social media due to resistance from employees. To overcome this, it is crucial to communicate the benefits clearly, provide training, and encourage leaders to model the use of the platform. This can help to build a culture of openness and transparency, which is key to realising the full potential of internal social media.
Go to source article: https://www.speakap.com/empirically-proven-internal-social-media-drive-engagement-save-costs-time/