Digital transformation is changing the role of middle managers, who must now guide their teams through uncertainty, rather than simply executing a plan. The new breed of middle managers must be comfortable with change, be able to learn quickly, and be ready to take risks. They must be able to manage people and also understand the business and the technology. They are expected to act as a bridge between the top-level strategy and the operational level, translating the strategy into actionable tasks.
The role of the middle manager is evolving from a task-oriented role to a more strategic one. They need to be able to make decisions quickly and be ready to change direction if necessary. They must be able to inspire their teams and foster a culture of innovation. They also need to understand and be able to use digital tools, and to help their teams to do the same.
However, many middle managers are struggling to adapt to these new demands. They often lack the necessary skills, and many are resistant to change. Companies need to provide support and training to help middle managers adapt to their changing role. This could include coaching, mentoring, or formal training programmes. It’s also crucial for companies to recognise and reward middle managers who are successfully navigating the digital transformation.
In the digital age, the role of the middle manager is more important than ever. They are the ones who will make the digital transformation happen, and companies need to invest in their development.
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