Enterprise social networking is witnessing a resurgence, with recent advancements suggesting a promising future. A decade ago, the concept was touted as the next big thing, but failed to deliver on its promise. Today, with the rise of chat tools like Slack, the sector is experiencing renewed interest.
The initial downfall of enterprise social was due to the lack of integration with other enterprise tools and systems. Now, with the advent of chatbots, the scenario is changing. Chatbots can be integrated into chat platforms, making them a hub for all enterprise activity.
Microsoft Teams, a Slack competitor, is a prime example of this new trend. It is not just a chat tool but a platform that integrates with other Microsoft tools, enabling users to work within one interface. Facebook’s Workplace is another example, offering a familiar interface for enterprise users.
Moreover, the integration of artificial intelligence (AI) into these platforms is enhancing their capabilities. AI can analyse chat data to provide insights, automate tasks, and even predict future outcomes.
In the coming years, enterprise social networking is expected to become more sophisticated, with chat platforms evolving into complete work hubs. The integration of AI and chatbots will further boost their capabilities, making them indispensable tools for businesses.
Go to source article: https://techcrunch.com/2016/12/21/enterprise-social-comes-roaring-back/