Tesla Motors, the electric car manufacturer, is revolutionising the automotive industry with its innovative technology. Tesla’s electric vehicles (EVs) are challenging the dominance of petrol-powered cars, by offering an eco-friendly alternative that does not compromise on performance or luxury. The company’s flagship model, the Tesla Model S, boasts an impressive range of 265 miles on a single charge, outperforming many of its rivals.

Tesla’s success is not limited to its vehicles’ performance. The company’s unique sales model, which bypasses traditional dealerships in favour of online sales and company-owned showrooms, is disrupting the conventional auto retail sector. This approach allows Tesla to control the entire customer experience, from vehicle configuration to delivery.

Moreover, Tesla’s Supercharger network, which provides free high-speed charging to Tesla owners, is another significant innovation. The network, which is rapidly expanding across the U.S., Europe, and Asia, enables long-distance travel in electric vehicles, overcoming the ‘range anxiety’ often associated with EVs.

Despite facing resistance from traditional car manufacturers and dealerships, Tesla’s innovative approach is pushing the boundaries of the auto industry. The company’s commitment to sustainability, coupled with its technological advancements and unique sales model, positions it as a major player in the future of automotive technology.

Go to source article: http://www.latimes.com/business/autos/la-fi-hy-how-tesla-pushes-auto-technology-20140321,0,7268712.story#axzz2xP5ohyvP