Salesforce, a leading cloud-based software company, has achieved its net-zero carbon emissions goal a decade ahead of schedule. This milestone was reached through a combination of carbon offset purchases and a shift towards renewable energy sources. The company also created an internal carbon price, a financial model that assigns a cost to carbon emissions, encouraging departments to reduce their carbon footprint.
In addition, Salesforce has developed a new carbon accounting product that helps businesses track their emissions. This product, called ‘Salesforce Sustainability Cloud’, enables companies to analyse their environmental impact in real-time, facilitating more informed decision-making.
Despite these achievements, Salesforce acknowledges that offsetting is not a long-term solution. The company is committed to reducing its actual carbon emissions, aiming to reach 100% renewable energy usage by 2022.
Furthermore, Salesforce has launched a ‘1t.org’ project, aiming to conserve, restore, and grow one trillion trees by 2030. The initiative is part of Salesforce’s broader strategy to support global efforts against climate change. This includes investing in breakthrough technologies that can remove carbon from the atmosphere.
In summary, Salesforce’s approach to achieving net-zero carbon emissions includes a combination of offsetting, switching to renewable energy, implementing an internal carbon price, and launching a product to help other businesses track their emissions. The company is also involved in global projects to combat climate change.
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