GrooveHQ, a software company, managed to double its email subscribers in just one month. They achieved this by implementing a variety of strategies. Firstly, they offered a free resource, an e-book, to their users, which was a significant draw for new subscribers. Secondly, they started using pop-ups on their blog to promote the e-book, which resulted in a 300% increase in daily new subscribers.

They also utilised their most popular blog posts to attract more subscribers. They inserted call-to-actions in these posts, which led to a 10% increase in their subscription rate. Additionally, they started using guest posts on other popular blogs to reach a wider audience.

GrooveHQ also made a few changes to their email marketing strategy. They started sending welcome emails to new subscribers, which resulted in a higher engagement rate. They also began segmenting their email list, sending different emails to different types of subscribers. This resulted in a 10% increase in their open rate.

Finally, they began using A/B testing for their emails, which allowed them to identify the most effective strategies. The combination of these strategies led to a significant increase in GrooveHQ’s email subscribers.

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