In the rapidly expanding Internet of Things (IoT) landscape, standards are a critical battleground. For the Chief Technology Officer (CTO) of Greenwave Systems, Jim Hunter, there’s no room for neutrality. Greenwave Systems, a global IoT software and service provider, is a member of the AllSeen Alliance, which supports the AllJoyn IoT standard. This standard enables devices and systems to discover, communicate, and collaborate directly with each other, regardless of brands or operating systems.
Despite being part of AllSeen, Hunter is not averse to using other IoT standards if it benefits customers. His approach is pragmatic, emphasising the fulfilment of customer needs rather than adherence to a specific standard. Hunter believes that IoT standards should not be treated as a winner-takes-all scenario but rather as an environment where multiple standards coexist, each with its strengths and weaknesses.
Hunter’s stance is reflective of the wider IoT industry, which is currently fragmented with competing standards. Key players like Google, Apple, and Microsoft each support different IoT standards, contributing to the lack of a unified approach. This fragmentation presents a challenge for IoT businesses, as they must navigate through a maze of standards to deliver their services effectively. However, Hunter remains optimistic, predicting that the industry will eventually converge towards a common set of standards.
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