Jive Software, a leading provider of communication and collaboration solutions for businesses, is finding itself in a challenging position. Despite being an early pioneer in the social business software market, Jive now faces stiff competition from larger, more established tech companies such as Microsoft and IBM, as well as from smaller, more nimble startups.

Jive’s financial performance has been lacklustre, with a decline in revenue and a net loss in Q2 2014. The company’s share price has also tumbled, leading to speculation about a possible sale or merger. Jive’s management has responded by focusing on its core product and customer base, while also exploring potential new markets.

However, this strategy has not yet yielded significant results. Jive’s customer growth has slowed, and the company has struggled to differentiate itself in an increasingly crowded market. Furthermore, Jive’s potential acquisition by a larger tech company could prove challenging, given its complex product suite and the need for significant integration efforts.

In a rapidly evolving tech landscape, Jive’s future remains uncertain. The company will need to innovate and adapt quickly if it is to survive and thrive in the face of increasing competition and changing customer demands.

Go to source article: https://gigaom.com/2014/08/08/is-jive-software-caught-between-a-rock-and-a-hard-place/