Slack, the workplace collaboration tool, is set to acquire Missions, a start-up specialising in process automation. This acquisition aims to simplify the integration of third-party services into Slack, making it more user-friendly and increasing its functionality. Missions’ technology allows users to build custom integrations and automate routine tasks without the need for coding knowledge. As a result, teams can streamline their workflows, improving productivity and efficiency.
The acquisition of Missions aligns with Slack’s strategy to expand its app ecosystem and enhance its platform’s capabilities. By integrating Missions’ technology, Slack can provide a more interactive experience for its users, enabling them to customise the tool to suit their specific needs. This move could potentially increase user engagement and retention, giving Slack a competitive edge in the crowded market of workplace collaboration tools.
While Slack has not disclosed the financial details of the deal, it is expected to complete the acquisition in the third quarter of 2018. The Missions team will join Slack and continue to develop their product as part of the larger company. This acquisition is seen as a significant step in Slack’s ongoing efforts to evolve and adapt to the changing needs of businesses.
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