Agility in business is a vital attribute, defined by five key principles: Purpose, Process, People, Product, and Performance. A clear Purpose guides decision-making, providing a sense of direction. It’s not just about profits; it’s about making a positive impact. Process refers to the methods used to achieve goals. Agile processes are flexible, capable of adapting to change. People are the heart of any organisation, and their skills, attitudes, and behaviours are crucial. A culture of trust and collaboration boosts agility. Product refers to the goods or services offered. An agile business continually innovates, ensuring its products remain relevant. Lastly, Performance measures the effectiveness of the other four Ps. It’s about delivering value to customers, not just meeting targets. Regular reviews ensure continuous improvement. These five Ps create a framework for agility, enabling businesses to thrive in a rapidly changing world.
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