May a complete RenDanHeyi transformation happen in a matter of months? Against all odds, Fabrizio Martire and Alessandro Mininno, co-CEOs of the Italian communication agency Gummy Industries, showed us how to unleash organizational magic by transforming a digital firm with 60 employees into an incubator of new ventures, with employees co-creating and leading them through flat and autonomous teams, shared services to support scale and a unit already incorporated into a new entity. All of it in a funny, tongue-in-cheek, Italian style!
