Corporate culture is undergoing a revolution, with Boston Consulting Group (BCG) pioneering a new approach known as ‘fractal redesign’. This method breaks down a company into smaller, self-sufficient units, each with its own culture and practices. It’s a radical departure from traditional top-down management styles, allowing for greater adaptability and faster decision-making.

Fractal redesign is particularly beneficial in rapidly changing industries, where it can help companies stay ahead of the curve. It empowers employees, giving them the freedom to innovate and adapt to new challenges. This approach also fosters a sense of ownership and responsibility, which can lead to increased job satisfaction and improved performance.

However, fractal redesign is not without challenges. It requires a significant shift in mindset from both management and employees, and there may be resistance to change. It also necessitates a high level of trust and transparency within the organisation. Despite these hurdles, BCG believes that the benefits of fractal redesign far outweigh the challenges and predicts that it will become a standard practice in the future.

In summary, fractal redesign presents a new approach to corporate culture, offering greater adaptability and employee empowerment. It’s a promising strategy for companies looking to stay competitive in a rapidly changing business landscape.

Go to source article: https://fortune.com/2023/12/19/corporate-culture-fractal-redesign-bcg/